http://www.briansboord.com Brian S Boord Mon, 04 Jun 2012 16:06:21 +0000 http://www.briansboord.com en http://www.briansboord.com/Sorta-Deep-Thoughts http://www.briansboord.com/following/briansboord.com/Sorta-Deep-Thoughts Mon, 04 Jun 2012 16:06:21 +0000 Brian S Boord 3246300 More of this campaign to come... More of this campaign to come... http://www.briansboord.com/Wear-Your-Hero http://www.briansboord.com/following/briansboord.com/Wear-Your-Hero Sat, 28 Apr 2012 22:09:58 +0000 Brian S Boord 3246011 My newest TV spot for Majestic shows that wearing the jersey of your favorite baseball player is pretty much like wearing your hero... literally. I will post more work from this campaign so stay tuned. My newest TV spot for Majestic shows that wearing the jersey of your favorite baseball player is pretty much like wearing your hero... literally. I will post more... http://www.briansboord.com/S-mores http://www.briansboord.com/following/briansboord.com/S-mores Tue, 13 Sep 2011 22:43:31 +0000 Brian S Boord 1896353 Papa Murphy's had a unique product called the S'mores Dessert Pizza that tasted just like........ delicious ooey gooey S'mores. To launch this one of a kind dessert we would've created a S'mores App and microsite to allow consumers to have fun and spend time with the Papa Murphy's brand and the new product. We would replace Papa Murphy's raised pizza cutter profile picture with a hand roasting marshmallows to call attention to the new S'mores tab/ page within Papa Murphy's Facebook. <img src="http://payload.cargocollective.com/1/0/27821/1896353/facebook_smores_905.jpg" width="905" height="445" width_o="905" height_o="445" src_o="http://payload.cargocollective.com/1/0/27821/1896353/facebook_smores_o.jpg" data-mid="9389001" border="0" align="left"/> On the S'mores Facebook tab you would be able to get coupons, play games, and download the S'mores App. <img src="http://payload.cargocollective.com/1/0/27821/1896353/facebook_smores2_905.jpg" width="905" height="751" width_o="905" height_o="751" src_o="http://payload.cargocollective.com/1/0/27821/1896353/facebook_smores2_o.jpg" data-mid="9389032" border="0" align="left"/> What's more fun than toasting marshmallows and playing with fire? Doing it digitally on your phone. We would have created this App to do just that and allow users to test their marshmallow toasting abilities. The App would just serve as a fun addicting game (just like angry birds, the beer pour, or the zippo Apps) but would allow users to find a Papa Murphy's store, get coupons for the S'mores Dessert Pizza, challenge friends to a S'more Off and win free Pizza's with high scores on the game. <img src="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores1_905.jpg" width="905" height="551" width_o="905" height_o="551" src_o="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores1_o.jpg" data-mid="9389058" border="0" align="left"/> After choosing your toasting weapon you would then tilt your phone down and away from you to drop your stick and marshmallows into the flames of the fire. You would then scrub the dial at the bottom of the screen back and forth to rotate your marshmallows in the flames. Once you felt like your marshmallows were well toasted or in flames you could then lift your phone back up towards you to take it out of the fire. You would also be able to blow into the phone to blow out the flame on the marshmallow. <img src="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores2_905.jpg" width="905" height="551" width_o="905" height_o="551" src_o="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores2_o.jpg" data-mid="9389061" border="0" align="left"/> Once you were done toasting and submitting your final S'more you would then be given a S'more score based on your toasting abilities. The amount of points you got would allow you to do different things. For instance, you could keep your points to put towards free pizzas or you could send someone a Goo message or Goo someone on Facebook or Twitter to challenge them to the S'more Off. The more points you accumulated the more free stuff you could get and the more you could brag about being the S'more King in the Toasting standings. So the sharing, posting and competing aspect of the app would make people fire up one S'more after the next. <img src="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores3_905.jpg" width="905" height="551" width_o="905" height_o="551" src_o="http://payload.cargocollective.com/1/0/27821/1896353/IphoneApp_Smores3_o.jpg" data-mid="9389062" border="0" align="left"/> The S'mores Dessert Pizza and the S'mores App would allow people to enjoy an outdoor summer activity, indoors. So we would create a microsite where people could get ideas and tips on how to go indoor camping. Along with the S'mores pizza and the act of toasting marshmallows on your phone, you could also learn how to make indoor tents out of furniture, sing and submit indoor camp songs, and download all sorts of things to make your indoor camping experience the best it can be. Everyone loves S'mores so the site would be great for families while the app and submitting campfires songs would be great for young adults and teens. <img src="http://payload.cargocollective.com/1/0/27821/1896353/Website_smores_905.jpg" width="905" height="638" width_o="1301" height_o="918" src_o="http://payload.cargocollective.com/1/0/27821/1896353/Website_smores_o.jpg" data-mid="9389023" border="0" align="left"/> Lived as a concept. Papa Murphy's had a unique product called the S'mores Dessert Pizza that tasted just like........ delicious ooey gooey S'mores. To launch this one of a kind dessert... http://www.briansboord.com/Join-the-Revolution http://www.briansboord.com/following/briansboord.com/Join-the-Revolution Tue, 06 Sep 2011 19:58:40 +0000 Brian S Boord 1824564 Papa Murphy's is a Take 'N' Bake Pizza chain that allows consumers to watch their pizza being made right in front of them just the way they want it with all fresh ingredients, very much like Subway. They can then bring the pizza home and bake it just how they like it- hot out of their oven. Although Papa Murphy's has a great concept and product they don't have nearly as much money as the big pizza chains. So our goal for this campaign was simple; increase our fan base on Facebook and get people to try Papa Murphy's products and experience their point of differentiation with a minimal budget. Papa Murphy's established fan base on Facebook was small but very passionate. So this whole campaign was dedicated to getting more people to Join the Take 'N' Bake Revolution by "liking" Papa Murphy's and build camaraderie amongst other passionate pizza lovers. So all touch points of the campaign would lead people to 'Join the Revolution' on Facebook. The backbone of this project lived on but some of the executions only lived as concepts. <img src="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_PostersGroup1_905.jpg" width="905" height="659" width_o="905" height_o="659" src_o="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_PostersGroup1_o.jpg" data-mid="9260171" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_PostersGroup2_905.jpg" width="905" height="441" width_o="905" height_o="441" src_o="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_PostersGroup2_o.jpg" data-mid="9260175" border="0" align="left"/> Outdoor would be heavily used to grab people's attention and create curiosity about the Revolution. <img src="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_Billboard_fist3_905.jpg" width="905" height="625" width_o="905" height_o="625" src_o="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_Billboard_fist3_o.jpg" data-mid="9260185" border="0" align="left"/> Digital billboards would be constantly updated with the number of people who had joined the Revolution. This would allow people to instantly see that they were the newest member of the Revolution after joining on Facebook. <img src="http://payload.cargocollective.com/1/0/27821/1824564/Billboard_facebook_905.jpg" width="905" height="602" width_o="905" height_o="602" src_o="http://payload.cargocollective.com/1/0/27821/1824564/Billboard_facebook_o.jpg" data-mid="9260265" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/Billboard_facebook2_905.jpg" width="905" height="602" width_o="905" height_o="602" src_o="http://payload.cargocollective.com/1/0/27821/1824564/Billboard_facebook2_o.jpg" data-mid="9390450" border="0" align="left"/> We would use a group of digital billboards to showcase a live facebook feed that not only displayed the number of people who were part of the revolution, but would also allow people to get instant gratification of 'Joining the Revolution' by showing the city that they just joined by displaying their face and name up in big bright lights. <img src="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_1_905.jpg" width="905" height="612" width_o="905" height_o="612" src_o="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_1_o.jpg" data-mid="9260267" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_2_905.jpg" width="905" height="612" width_o="905" height_o="612" src_o="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_2_o.jpg" data-mid="9260268" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_3_905.jpg" width="905" height="612" width_o="905" height_o="612" src_o="http://payload.cargocollective.com/1/0/27821/1824564/BlockE_Billboard_3_o.jpg" data-mid="9260271" border="0" align="left"/> Papa Murphy's would announce each new member of the Revolution on their Facebook wall to congratulate them and notify the other revolutionaries. And the user could announce their pizza declaration and post a picture of their moment of fame on their own Facebook wall. This would hopefully drive people to the location to get their face on the billboard but would also drive more people to Join the Revolution. <img src="http://payload.cargocollective.com/1/0/27821/1824564/Iphone_PMBlockE_905.jpg" width="905" height="827" width_o="905" height_o="827" src_o="http://payload.cargocollective.com/1/0/27821/1824564/Iphone_PMBlockE_o.jpg" data-mid="9260430" border="0" align="left"/> Other gueriila methods of advertising would be used to drive people to Join the Revolution like this parking arm that would show the raising of the pizza cutter anytime a car would pass through. <img src="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_parkingarm1_905.jpg" width="905" height="605" width_o="905" height_o="605" src_o="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_parkingarm1_o.jpg" data-mid="9260187" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_parkingarm2_905.jpg" width="905" height="605" width_o="905" height_o="605" src_o="http://payload.cargocollective.com/1/0/27821/1824564/JTTNBR_parkingarm2_o.jpg" data-mid="9260188" border="0" align="left"/> With no money to redesign their website we updated their website to add continuity with the revolution graphics & messaging. An animated header allowed people to roll over the arms and make them raise in the air. Another page of the website acted as the Revolution hub which contained information about the movement, a Facebook and Twitter feed, tv spots, and also directed them Join the Revolution on Papa Murphy's Facebook page. <img src="http://payload.cargocollective.com/1/0/27821/1824564/Computer_PMwebsite_905.jpg" width="905" height="699" width_o="905" height_o="699" src_o="http://payload.cargocollective.com/1/0/27821/1824564/Computer_PMwebsite_o.jpg" data-mid="9260251" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/pmweb_tnbpage_905.jpg" width="905" height="1030" width_o="905" height_o="1030" src_o="http://payload.cargocollective.com/1/0/27821/1824564/pmweb_tnbpage_o.jpg" data-mid="9260253" border="0" align="left"/> Once people got to Papa Murphy's Facebook page they were presented with a Like-Gated coupon so that once they joined they would instantly be rewarded with great deals on Papa Murphy's products. The idea was that the more people who Joined the Revolution the better the deals would get so people would want to share and tell others to Join the Revolution. <img src="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution1_905.jpg" width="905" height="797" width_o="905" height_o="797" src_o="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution1_o.jpg" data-mid="9260287" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution2_905.jpg" width="905" height="797" width_o="905" height_o="797" src_o="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution2_o.jpg" data-mid="9260288" border="0" align="left"/> The raised hand holding the pizza cutter was an iconic symbol of the campaign and was spread and mimicked by fans of the revolution. <img src="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution3_905.jpg" width="905" height="458" width_o="905" height_o="458" src_o="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution3_o.jpg" data-mid="9260289" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution4_905.jpg" width="905" height="782" width_o="905" height_o="782" src_o="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution4_o.jpg" data-mid="9260290" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution5_905.jpg" width="905" height="783" width_o="905" height_o="783" src_o="http://payload.cargocollective.com/1/0/27821/1824564/facebook_revolution5_o.jpg" data-mid="9260292" border="0" align="left"/> The Revolution is still growing and people are beginning to realize that Take 'N' Bake pizza is a better way to enjoy pizza. Everything but the website and Facebook page lived as concepts. Papa Murphy's is a Take 'N' Bake Pizza chain that allows consumers to watch their pizza being made right in front of them just the way they want it with all fresh... http://www.briansboord.com/Batters-Up http://www.briansboord.com/following/briansboord.com/Batters-Up Wed, 16 Mar 2011 21:16:42 +0000 Brian S Boord 1182329 In order to create excitement for the new outdoor baseball stadium in Minnesota we created a social campaign that featured a mobile app and a baseball game that let people play ball while passing by and or overlooking the brand new stadium. This environmental graphic that overlooked the soon to be outdoor stadium invited people to step in the plate and take a swing at Target Field by checking in at Foursquare where they could download the "Batters Up" App. <img src="http://payload.cargocollective.com/1/0/27821/1182329/Nathan_wallgraphic1.2_905.jpg" width="905" height="608" width_o="905" height_o="608" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Nathan_wallgraphic1.2_o.jpg" data-mid="5701882" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1182329/Twins_FloorGraphic_905.jpg" width="905" height="193" width_o="905" height_o="193" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Twins_FloorGraphic_o.jpg" data-mid="5702119" border="0" align="left"/> Once you downloaded the "Batters Up" App you could then take a swing and see how far you could hit the ball around the city. Every check it to foursquare would give you more points in the game which gave you more power to hit the ball further. The app would allow you to track where your ball was hit and how far it went and how you stacked up against other players. <img src="http://payload.cargocollective.com/1/0/27821/1182329/Iphone_twins_Game_905.jpg" width="905" height="827" width_o="905" height_o="827" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Iphone_twins_Game_o.jpg" data-mid="5702121" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1182329/Iphone_twins_game2_905.jpg" width="905" height="827" width_o="905" height_o="827" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Iphone_twins_game2_o.jpg" data-mid="5702158" border="0" align="left"/> From the app you could share your scores on facebook and twitter to brag to others. Players and fans were also constantly updated with tweets by the Twins on the furthest ball hit and who the record holder was. <img src="http://payload.cargocollective.com/1/0/27821/1182329/Twitter_battersup_905.jpg" width="905" height="551" width_o="905" height_o="551" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Twitter_battersup_o.jpg" data-mid="5797836" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/27821/1182329/Facebook_Battersup_905.jpg" width="905" height="504" width_o="905" height_o="504" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Facebook_Battersup_o.jpg" data-mid="8535324" border="0" align="left"/> Billboards, banners, posters and other postings were specifically placed around town where baseballs landed and gave credit to the player who hit it. Having your name on a billboard or building gave people a reason to keep playing and going back for more. <img src="http://payload.cargocollective.com/1/0/27821/1182329/Twins_billboard_905.jpg" width="905" height="458" width_o="905" height_o="458" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Twins_billboard_o.jpg" data-mid="5702471" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1182329/Twins_StarTribuneBuilding_905.jpg" width="905" height="607" width_o="905" height_o="607" src_o="http://payload.cargocollective.com/1/0/27821/1182329/Twins_StarTribuneBuilding_o.jpg" data-mid="5702562" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/1182329/TwinsBillboard_battersup_905.jpg" width="905" height="543" width_o="905" height_o="543" src_o="http://payload.cargocollective.com/1/0/27821/1182329/TwinsBillboard_battersup_o.jpg" data-mid="7633709" border="0" align="left"/> Credits: (CW): Tom Witkowski (Game Illustrator): Peter Hahn [Mobile Application and game lived as concepts] In order to create excitement for the new outdoor baseball stadium in Minnesota we created a social campaign that featured a mobile app and a baseball game that let... http://www.briansboord.com/Drink-Helmet http://www.briansboord.com/following/briansboord.com/Drink-Helmet Wed, 16 Mar 2011 20:44:38 +0000 Brian S Boord 1182264 Brining your drink into the restroom with you at a bar is never fun. You either have to set it on the sink where people are washing there hands inches away from it or you gotta set it on top of the urinal as you do your business. So this "Twins Drink Helmet" helped protect your drink from pranks or mad baseball rivals by covering your drink while you are away. Besides, it gave people something fun to do with the coaster other than ripping it up or folding it because how often do you ever see someone at a bar actually using the coaster under their drink? <img src="http://payload.cargocollective.com/1/0/27821/1182264/CoasterBeer_905.jpg" width="905" height="606" width_o="905" height_o="606" src_o="http://payload.cargocollective.com/1/0/27821/1182264/CoasterBeer_o.jpg" data-mid="5698451" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/27821/1182264/Coasters_905.jpg" width="905" height="453" width_o="905" height_o="453" src_o="http://payload.cargocollective.com/1/0/27821/1182264/Coasters_o.jpg" data-mid="5698453" border="0" align="left"/> Credits: (CW): Tom Witkowski (Photography): Dave Markley Brining your drink into the restroom with you at a bar is never fun. You either have to set it on the sink where people are washing there hands inches away from it... http://www.briansboord.com/Me-Resume-Contact http://www.briansboord.com/following/briansboord.com/Me-Resume-Contact Mon, 29 Nov 2010 20:16:36 +0000 Brian S Boord 819370 Thanks for taking the time to look at my work, hope you enjoyed it. Now for a little bit about me; I am originally from Minneapolis MN, which is where I spent most of my career until I moved to Chicago for a new job and new life experience. So I am currently at DDB Chicago where I am an Associate Creative Director. I enjoy exploring/ thinking and creating in all forms and mediums of advertising but especially love coming up with the "idea" because its the most important thing in our business. The mediums in which an idea is presented are basically just different shaped boxes or templates to hold the idea. Whether its a tv spot, magazine ad, website, event, iphone app, or social media campaign, they are all just different templates to put ideas in. Oh, and I really love good design too. Please contact me at: brianboord@gmail.com or call at 763.670.6318 _____________________________________________________________________________________________________________________________ EXPERIENCE _______________________ DDB CHICAGO Associate Creative Director PERISCOPE Associate Creative Director Sr. Art Director Art Director Interactive Designer RED DOOR CREATIVE Designer _______________________ EDUCATION _______________________ Minnesota State University, Mankato BFA Degree (Graphic Design major & Photography minor) _______________________ RECOGNITION _______________________ Addy Awards Shoot's Top Spot of the Year 2012 Best Minnesota Creative 2012- Mpls Egotist Creativity Online Ads of the World The Emmy's The Show Print Design Annual Shoot Online's Spot of the Week National Sports Forum Adchievement Awards Mark Awards RACie Awards Young Guns Competition Creativity Magazine Screen Magazine Kangaroo Project _______________________ Thanks for taking the time to look at my work, hope you enjoyed it. Now for a little bit about me; I am originally from Minneapolis MN, which is where I spent most... http://www.briansboord.com/Hockey-Shadows http://www.briansboord.com/following/briansboord.com/Hockey-Shadows Fri, 19 Nov 2010 22:47:12 +0000 Brian S Boord 795514 To help the Come Play Youth Hockey organization get more kids and parents interested in youth hockey we created a visual campaign that not only kids would love but that would also intrigue parents about youth hockey and what it could do for their child. This campaign was used in ads, posters, direct mail, sign up posters, online banners and Facebook. <img src="http://payload.cargocollective.com/1/0/27821/795514/Shadows_03_905.jpg" width="905" height="586" width_o="905" height_o="586" src_o="http://payload.cargocollective.com/1/0/27821/795514/Shadows_03_o.jpg" data-mid="3780240" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795514/Shadows_01_905.jpg" width="905" height="586" width_o="905" height_o="586" src_o="http://payload.cargocollective.com/1/0/27821/795514/Shadows_01_o.jpg" data-mid="3780229" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795514/Shadows_02_905.jpg" width="905" height="586" width_o="905" height_o="586" src_o="http://payload.cargocollective.com/1/0/27821/795514/Shadows_02_o.jpg" data-mid="3780239" border="0" align="left"/> Credits: (CW): Kerry Casey (Illustrator): To help the Come Play Youth Hockey organization get more kids and parents interested in youth hockey we created a visual campaign that not only kids would love but... http://www.briansboord.com/Taste-Tour http://www.briansboord.com/following/briansboord.com/Taste-Tour Fri, 19 Nov 2010 22:18:37 +0000 Brian S Boord 795450 Char-Broil wanted to educate people on their new grills that used Infrared heat. The problem was no one knew what Infrared heat was and were kind of hesitant about grilling their meat with some type of heat that they have never heard of. So in order to celebrate this revolutionary grilling method and let Infrared heat be known by all mankind we created a traveling event that toured the nation. Sponsored by Miller Lite and Char-broil, we hosted tailgating parties for football fans to get them to experience Infrared Grilling and the Char-broil brand. In order to spread the word of the event we created a social networking campaign with a hosted website, mobile applications, web banners, posters, and other non-traditional mediums. E-mails and web banners invited people to join the tour on Facebook, where all the information on the event was held. People would invite friends and spread the word of the tailgating party on Facebook by updating their profile picture to the mustard splat and splatting others photos to invite them. <img src="http://payload.cargocollective.com/1/0/27821/795450/Computer_tastetour_banner_905.jpg" width="905" height="699" width_o="905" height_o="699" src_o="http://payload.cargocollective.com/1/0/27821/795450/Computer_tastetour_banner_o.jpg" data-mid="5600010" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/Computer_tastetour_905.jpg" width="905" height="699" width_o="905" height_o="699" src_o="http://payload.cargocollective.com/1/0/27821/795450/Computer_tastetour_o.jpg" data-mid="4882177" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/Computer_facebookhome_905.jpg" width="905" height="699" width_o="905" height_o="699" src_o="http://payload.cargocollective.com/1/0/27821/795450/Computer_facebookhome_o.jpg" data-mid="6080823" border="0" align="left"/> On the day of the event posters were placed around the city to inform tailgaters of a tailgating party with games, free food, and giveaways. With the use of their mobile phone the tailgaters were invited to take a picture of the posters to help track their location and guide them to the party. Taking pictures at multiple locations on the way also allowed the tailgaters with the most poster photos to win prizes at the event. <img src="http://payload.cargocollective.com/1/0/27821/795450/Iphone_hometurf_905.jpg" width="905" height="551" width_o="905" height_o="551" src_o="http://payload.cargocollective.com/1/0/27821/795450/Iphone_hometurf_o.jpg" data-mid="5599337" border="0" align="left"/> Also on the day of the event street teams handed out invitations on paper towels- something hungry football fans could put to good use. <img src="http://payload.cargocollective.com/1/0/27821/795450/towels_905.jpg" width="905" height="762" width_o="905" height_o="762" src_o="http://payload.cargocollective.com/1/0/27821/795450/towels_o.jpg" data-mid="5384422" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/mustard1_905.jpg" width="905" height="835" width_o="905" height_o="835" src_o="http://payload.cargocollective.com/1/0/27821/795450/mustard1_o.jpg" data-mid="3779770" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/Mustard3_905.jpg" width="905" height="835" width_o="905" height_o="835" src_o="http://payload.cargocollective.com/1/0/27821/795450/Mustard3_o.jpg" data-mid="3779776" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/Mustard2_905.jpg" width="905" height="835" width_o="905" height_o="835" src_o="http://payload.cargocollective.com/1/0/27821/795450/Mustard2_o.jpg" data-mid="3779773" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/Mustard4_905.jpg" width="905" height="835" width_o="905" height_o="835" src_o="http://payload.cargocollective.com/1/0/27821/795450/Mustard4_o.jpg" data-mid="3779779" border="0" align="left"/> Once at the tailgating party people were invited to spread the word of the party by checking in on Foursquare and posting tweets. A live Twitter feed was projected onto a building next to the tailgating so people could follow all the different activities that people were doing at the party. <img src="http://payload.cargocollective.com/1/0/27821/795450/Twitter_project_905.jpg" width="905" height="541" width_o="905" height_o="541" src_o="http://payload.cargocollective.com/1/0/27821/795450/Twitter_project_o.jpg" data-mid="5750199" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/HomeTurf_event2_905.jpg" width="905" height="334" width_o="905" height_o="334" src_o="http://payload.cargocollective.com/1/0/27821/795450/HomeTurf_event2_o.jpg" data-mid="5749397" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27821/795450/HomeTurf_event_905.jpg" width="905" height="250" width_o="905" height_o="250" src_o="http://payload.cargocollective.com/1/0/27821/795450/HomeTurf_event_o.jpg" data-mid="5384432" border="0" align="left"/> Credits: (CW): Scott Dahl (Photography): Dave Markley [Mobile Application, web banner and projection lived as concepts] Char-Broil wanted to educate people on their new grills that used Infrared heat. The problem was no one knew what Infrared heat was and were kind of hesitant about... http://www.briansboord.com/TV-Video http://www.briansboord.com/following/briansboord.com/TV-Video Tue, 20 Jul 2010 21:31:50 +0000 Brian S Boord 523406 Cox Communications: This campaign for Cox Business Internet features spots that highlight an Internet package that is directed towards to businesses of all sizes. Seeing that the main people who purchase this product for the business are I.T. guys we decided to deliver the messages through the sterotypical quirky I.T. guy. The Internet package offers your business "Online Backup" and "Security Suite" which are features that help your business protect it's computer data. Minnesota Twins: This first spot features an interview with the coach of the Minnesota Twins baseball team as he discusses the obstacles that the domesticated mascot, "TC the Bear," might have to overcome once outdoor baseball returns to Minnesota after many years of being stuck indoors. This second spot helped create excitement for the first season of outdoor baseball played in Minnesota since many years ago. It shows the organization moving from their old indoor stadium "The Metrodome" to their brand new outdoor stadium "Target Field." Cox Business Internet: These spots show how your company and employees feel when their internet and phone services are provided by the big phone companies instead of by Cox Business. Famous Dave's Barbeque: Famous Dave's Barbeque came out with a new line of entrees that were made with angus beef. But this wasn't any normal beef, this was some beef with a kick. Beef with attitude. And what would an Angus cow with some serious attitude do if you wanted to take it's meat? Well...... Papa Murphy's Pizza: Papa Murphy's has a line of stuffed pizzas that are so big they weigh up to four pounds. With a pizza that big you gotta step your game up. Cox Communications: This campaign for Cox Business Internet features spots that highlight an Internet package that is directed towards to businesses of all sizes....